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Vogue calls John Frieda the “founding father of modern hair products” and it's no wonder. Before him, no one had ever taken a high-performance, prescriptive approach to hair care. From this approach several targeted product lines have emerged that meet the challenges of different hair types and colors: Frizz-Ease®, Sheer Blonde®, Brilliant Brunette®, Radiant Red®, and Luminous Color Glaze™ products. John Frieda© Collection. The Beauty of Invention™.
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