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FOR IMMEDIATE RELEASE

Contact:
Lee-Ann Silver
203-353-5100
leeann.silver@kaobrands.com

Year-long Radiance
Jergens® natural glow daily moisturizer is the first and only body
moisturizer to create a healthy summer glow all year long

A love for all things summer never seems to diminish. From mini skirts to open-toed shoes to luminescent skin, everything just looks better when you appear to have spent more time under the sun than in your cubicle. Fortunately, Jergens® skincare has come to the rescue – providing an all-in-one product that delivers summer’s natural glow while infusing our skin with the moisturizing properties we need year round. Enter Jergens® natural glow daily moisturizer.

Skin color enhancement continues to be a strong trend. In fact, US consumers spend twice as much on skin color enhancement then on teeth whitening. The experts from the Jergens® brand have again, through science and innovation, created a body moisturizer that is the first of its kind. Jergens® natural glow daily moisturizer works by combining a unique blend of luxurious moisturizers, custom color activators and natural botanicals, including olive oil, avocado oil, and oatmeal extract to give your skin a kiss of luster. The glycerin in Jergens® natural glow daily moisturizer works to retain moisture to create a more radiant appearance and leaves your skin soft and smooth with every use. Erythrulose, DHA and light diffusers work together to subtly enhance and gradually deepen the color of skin; resulting in a natural-looking summer glow without having to add to your daily beauty routine.

Jergens® natural glow daily moisturizer is the first and only mass market body lotion to contain Erythrulose, a skin color enhancing ingredient; which slowly develops providing a natural tone, preventing streaking and providing a higher quality of color (no orange coloration). Erythrulose absorbs more deeply, and works gradually compared to DHA, creating an even skin tone. The DHA develops quickly for a noticeable change in skin tone within a few days. The unique combination of the DHA and the Erythrulose, creates a subtle skin darkening effect, while the light diffusers provide a delicate shimmer adding to the natural glow of the product. If used for one to two weeks, Jergens® natural glow daily moisturizer will darken your skin by one full shade. With the gradual effect of Jergens® natural glow daily moisturizer, you will have moisturized, even-toned, more radiant skin year round.

Jergens® natural glow daily moisturizer allows you to obtain a preferable glow while moisturizing, making it one easy beauty regimen you will want to maintain. This no-mess moisturizer will not leave stains or residue on clothing. Additionally, it will not wash off in the shower. Jergens® natural glow daily moisturizer fits into your existing beauty routine and gives pampering moisturization as well as the added bonus of a touch of color all year long. Because skin is continuously exfoliating, daily use of Jergens® natural glow daily moisturizer results in a slightly heightened skin color that stays even all the time, without the fading and overt darkening of a self tanner.

Jergens® natural glow daily moisturizer is available in two formulas: one designed for fair skin tones and one for medium skin tones. Jergens® natural glow daily moisturizer is available at select food, drug and mass merchant stores Suggested retail price for 7.5 oz is $5.99.

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